Create Transformational Online Courses
Beyond Satisfaction
by Breanne Dyck
If you're ready to build your next highly profitable online course, program or workshop but don't want to settle for less-than-transformational results, you need to read `Beyond Satisfaction.' Tara Gentile, creator of QuietPowerStrategy®
What's inside
Breanne Dyck has been featured in
Table of Contents
Foreword
By Jason Van Orden
Foreword
By Jason Van Orden
As the co-founder of Internet Business Mastery, Jason Van Orden knows a thing or two about making business work in the online space.
Introduction
to the Second Edition
Introduction
to the Second Edition
A tidal wave of online courses is upon us; that's why now is the time for this book.
Chapter 1
The Key to Creating Impactful Courses
Chapter 1
The Key to Creating Impactful Courses
Discover the three Rs that lead to maximum impact in your online course, workshop or program.
Chapter 2
The Quest for Bigger Business Growth
Chapter 2
The Quest for Bigger Business Growth
We say we want to create better courses, but what does that actually mean?
Chapter 3
Three Types of Participants
Chapter 3
Three Types of Participants
Every course has these three types of participants, and each wants something different from you. Ignore them at your own risk.
Your Turn!
Discover Your Perfect Participant
Your Turn!
Discover Your Perfect Participant
Take immediate action by asking – and answering – these important questions about your Perfect Participant.
Chapter 4
The Completion Conundrum
Chapter 4
The Completion Conundrum
How important is it to have participants complete your course? Is completion the holy grail, or a distraction along the path to true success?
Chapter 5
Predicting Satisfaction
Chapter 5
Predicting Satisfaction
What if you could predict how satisfied your customers would be with your course, before they even bought it?
Chapter 6
Beyond Satisfaction
Chapter 6
Beyond Satisfaction
Customer satisfaction is only the beginning. Discover what comes beyond satisfaction ... and why you need to pay attention to it.
Your Turn!
The Simplest Way to Get Participants Taking Action
Your Turn!
The Simplest Way to Get Participants Taking Action
Apply this simple technique and quickly uncover the exact actions you need your partipants to take.
Chapter 7
A Better Way to Measure Success
Chapter 7
A Better Way to Measure Success
What does success actually look like in your course? Do you even know? Here's how to measure the success of your course.
Chapter 8
Gathering Data and the GIGO Problem
Chapter 8
Gathering Data and the GIGO Problem
Where to start looking when it comes to gathering feedback data – and how to do know if the data you've got is any good or not.
Chapter 9
Making the Most of Customer Feedback
Chapter 9
Making the Most of Customer Feedback
Customer feedback is a tricky thing. Using it properly requires a level of discernment and care.
Your Turn!
Finding Where to Make Course Corrections
Your Turn!
Finding Where to Make Course Corrections
Use your data and customer feedback judiciously to make adjustments to your course for the future.
Conclusion
Where Online Courses Are Headed Next
Conclusion
Where Online Courses Are Headed Next
What does the future hold? When you know the answer, you can prepare your business so it stands the test of time.
Reviews
- Chris Guillebeau
- Tara Gentile
- Natasha Vorompiova
Breanne always provides clear and specific help for customer experiences that exceeds what I could create on my own. She truly is a course design rockstar.
Breanne's powerful blend of learning strategies and their application to the online marketplace has completely changed my business. If you're ready to build your next highly profitable online course, program or workshop but don't want to settle for less-than-transformational results, you need to read 'Beyond Satisfaction.'
'Beyond Satisfaction' is not about how to create a course that sells, it's about how to create a course that will become a part of your body of work and impact your students in the most profound way. Ultimately, it's about how to create a course with which you will leave a legacy.
About the author
As the founder of MNIB Consulting, Breanne helps online training businesses scale their impact, their team and their revenue.
Her results-driven strategies blend operations management, business model development and learning & product strategy to create transformational learning experiences that customers can't stop talking about.
Breanne regularly consults on flagship products and programs, CreativeLive courses, live events and workshops for thought-leaders and influencers such as bestselling authors Chris Guillebeau, Tara Gentile and Natalie Sisson.
When she's not writing, consulting with clients or speaking, you're likely to find Breanne with her nose in a business book, playing designer board games or building Lego.
Featured Case Studies
Tara Gentile
Tara Gentile created a remarkable customer experience in just two days.
quietpowerstrategy.com
Marie Poulin
Marie Poulin found her perfect participants (and changed the course of her business).
digitalstrategyschool.com
Natasha Vorompiova
Natasha Vorompiova got participants taking action in less than 5 minutes.
systemsrock.com
Cory Huff
Cory Huff solved his retention problems, got more testimonials and increased sales.
theabundantartist.com
The Master Class
An inside look at how we evaluate, iterate and improve upon our flagship course.
masterclasscourse.com